{"id":542,"date":"2012-12-20T17:00:30","date_gmt":"2012-12-20T17:00:30","guid":{"rendered":"http:\/\/vakseen.com\/site\/the-20-most-profitable-pieces-of-merch\/"},"modified":"2012-12-21T20:33:13","modified_gmt":"2012-12-21T20:33:13","slug":"the-20-most-profitable-pieces-of-merch","status":"publish","type":"post","link":"https:\/\/vakseen.com\/site\/the-20-most-profitable-pieces-of-merch\/","title":{"rendered":"The 20 Most Profitable Pieces of Merch"},"content":{"rendered":"

Here’s a detailed breakdown of the twenty most profitable merchandising items – pound for pound – based on average costs and expected retail price tags. The data comes from top merchandising provider\u00a0Jakprints<\/a><\/strong>, which compiled and averaged the data from multiple band and retail sites.<\/p>\n

Here’s a top-level look based on profit margins, specifically expressed as how much larger the retail price is than the cost.<\/p>\n

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And, here’s the more detailed breakdown of average cost and retail price.<\/p>\n

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But what do you do with this data? The wrong answer is to focus entirely on the highest-margin stuff, simply because there may not be a match with your audience. But faced with limited choices on what to sell and focus on, this can help guide choices.<\/p>\n

Jakprints also offered a number of other tips of maximizing returns, and reducing upfront spending:<\/strong><\/p>\n

(1) Start off with smaller minimum quantities to see what your fans react to. Scale up your production when you know what works.<\/p>\n

(2)\u00a0Know your fans, find out what they want and see what they buy so you can offer products that fit your fan base.<\/p>\n

(3)\u00a0Smaller accessories that fit into pockets or bags are a great way to increase your exposure.<\/p>\n

(4)\u00a0Giveaways such as stickers or patches with a larger dollar purchase creates a fan base that will come back for more.<\/p>\n

(5)\u00a0Keep track of what’s selling, what isn’t, how much you’ve invested and what you are selling it for. Track your profits for intelligent future investments in merch.<\/p>\n

(6)\u00a0Pre-sales! See how many people are interested in the product and help quantify what quantity to purchase from your printer.<\/p>\n

(7)\u00a0Space at a premium on your tour? Don’t take your entire inventory with you, lots of printers offer drop shipping options. Have your merch meet you in Cleveland.<\/p>\n

(8)\u00a0As you get bigger, don’t forget about online merchandising companies. They can take care of your online sales, warehousing, drop shipping, invoices, even printing your merchandise. You’ll spend a little bit more money, but you’ll have pros stressing about overnighting a t-shirt to Tulsa on Christmas Eve while you relax with your family.<\/p>\n

Via Digital Music News<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Here’s a detailed breakdown of the twenty most profitable merchandising items – pound for pound – based on average costs and expected retail price tags. The data comes from top merchandising provider\u00a0Jakprints, which compiled and averaged the data from multiple band and retail sites. Here’s a top-level look based on profit margins, specifically expressed as how much larger the retail price is than the cost. And, here’s the more detailed […]<\/p>\n","protected":false},"author":2,"featured_media":544,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[6],"tags":[182,14,153],"class_list":["post-542","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry-tips","tag-merchandise","tag-music-business","tag-tips"],"_links":{"self":[{"href":"https:\/\/vakseen.com\/site\/wp-json\/wp\/v2\/posts\/542","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vakseen.com\/site\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vakseen.com\/site\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vakseen.com\/site\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/vakseen.com\/site\/wp-json\/wp\/v2\/comments?post=542"}],"version-history":[{"count":5,"href":"https:\/\/vakseen.com\/site\/wp-json\/wp\/v2\/posts\/542\/revisions"}],"predecessor-version":[{"id":545,"href":"https:\/\/vakseen.com\/site\/wp-json\/wp\/v2\/posts\/542\/revisions\/545"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/vakseen.com\/site\/wp-json\/wp\/v2\/media\/544"}],"wp:attachment":[{"href":"https:\/\/vakseen.com\/site\/wp-json\/wp\/v2\/media?parent=542"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vakseen.com\/site\/wp-json\/wp\/v2\/categories?post=542"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vakseen.com\/site\/wp-json\/wp\/v2\/tags?post=542"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}